Connected Cadillac Resembles Smartphone


Connected driving just got a little bit smoother. This week, from the CTIA Enterprise & Applications show in San Diego, Cadillac,, announced its new Cadillac CUE (Cadillac User Experience). The car is designed to meet the needs of each consumer—from the ‘simple user’ to the fully connected ‘super user.’

At the heart of the car is an 8-inch LCD touchscreen that resembles a smartphone screen with easy-to-use, large icons. Along the bottom of the screen, users can select music, points of interest, addresses, maps for weather or directions, phone numbers, and system commands.

The steering wheel has a five-way controller to navigate the display, a volume control, and buttons to cycle through favorites, allowing drivers to ‘keep hands on the wheel and eyes on the road.’

The CUE will pair entertainment and information data from up to 10 Bluetooth-enabled mobile devices, USBs, SD cards, and MP3 players. A motorized faceplate at the bottom of the touchscreen conceals a 1.8L storage area. The CUE doesn’t replace the smartphone or the iPod, but rather allows consumers to securely store those mobile devices while channeling the information on those devices.

Through the central portal in the Cadillac, consumers can also access navigation tools, weather maps with Doppler radar, AM/FM and XM radio, instant messages, and emails. CUE also includes OnStar’s suite of services including turn-by-turn navigation, automatic crash notification, hands-free calling, and the OnStar RemoteLink mobile application.

The CUE features a Linux operating system, open software platform, and ARM 11 3-core processor. The hardware allows developers to write applications to CUE that can be downloaded by consumers.

Development for the CUE began in 2008. Cadillac rode with 32 consumers for up to six months to study driver behaviors and used the data gathered from the study to develop the CUE.

The Cadillac CUE will be available in 2012 in the Cadillac XTS and ATS luxury sedans and SRX luxury crossover.

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