Early on, it’s all about the enterprise at this week’s CTIA Enterprise and Applications show. Initial news coming out of the conference in San Diego seems to be focused on helping enterprises manage the deluge of devices that are flooding the market, and more specifically their workforce.

And it seems the network carriers are first out of the gate with this news, as the top two carriers have made major announcements around this theme already. Just prior to the show officially kicking off, AT&T announced AT&T Toggle, which separates and safeguards business data from personal data on mobile devices. Expected to be available by the end of the year, AT&T Toggle seems to be just what IT administrators are asking for, allowing them to manage which employees have access to which company resources; manage business applications on the personal devices of employees; and even safeguard against what happens to that data once an employee leaves the company, by allowing that device to be “wiped” of all business data.

Then we have Verizon Wireless, announcing the Private Applications Store for Business that allows businesses the ability to define and manage their own mobile applications. The applications can either be developed by a third party or in-house. The interesting part of the news here is that, along with being device agnostic, the Private Applications Store for Business will also be carrier agnostic.
Verizon already has two success stories using this operating system, one of which is Hallmark. The greeting-card maker has more than 1,800 company smartphones and tablets, and it says the majority of current mobile device use is limited to office productivity with the focus on access to email and calendar. Verizon says during a trial of Private Applications Store for Business, Hallmark was able to successfully connect BlackBerry, Android, and iOS devices, and it is even exploring expanded use of mobile to retail and manufacturing operations.

But it’s not just the carriers that are getting in on the enterprise game. Motorola is also making news at CTIA this week with the launch of a tablet that it says is made specifically for the enterprise user. The device maker says its ET1 tablet brings the familiarity of a consumer-connected device but it is a true enterprise-class product. The device is intended to stand up to the demands of running all day and is password protected so it can be shared easily and provisioned for each employee according to level of responsibility.

It’s early, but this year’s CTIA Enterprise and Applications show seems to be off to a hot start for addressing the growing trend of connected devices being used at the enterprise level. Stay tuned as Connected World has this event covered all week with the latest news and happenings from San Diego!

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