More Than 1,600 Wireless Technorati Pack 2012 Connected World Conference for Networking, Deal Making, and Thought Leadership


Michelle Mayer
Marketing Communications
+1 630.933.0844 ext. 246

Chicago, Ill. June 26, 2012: Connected World magazine Editorial Director Peggy Smedley summed up the essence of the 2012 Connected World Conference with her keynote speech: It’s a connected life. This refers to the interconnected data that weaves through our lives with ever-increasing ubiquity. The three-day conference attracted more than 1,600 registered attendees including wireless executives, developers, technologists, IT professionals, journalists, and futurists.

Nearly 50 exhibitors, including conference sponsors AT&T, Novatel Wireless, RACO Wireless, Telit Wireless Solutions, and ThingWorx packed the hall, all demonstrating their piece of the connected world.

The must-see Connected Car Pavilion gave attendees a firsthand glimpse into how technology and automotive are merging, featuring tech-rich models from Audi, Cadillac, Chrysler, Chevy, Jeep, and even luxury brand Porsche.

The Distracted Driving Pavilion allowed attendees to take a Safe Driving Pledge and learn about new technologies from MiX Telematics, Voice Assist, and Global Mobile Alert.

Three unique Hackathon sessioem> drew hackers from around the Chicagoland area to develop one-of-a-kind M2M applications, using platforms offered by Exosite, ILS Technology, and OSIsoft.

Highlights of the three-day conference included:
The Carrier Panel featuring Glenn Lurie, AT&T; Mansell Nelson, Rogers Wireless; Wayne Ward, Sprint Nextel; Jeremy Korst, T-Mobile; and Janet Schijns, Verizon Enterprise Solutions, moderated by Peggy Smedley, Connected World magazine. This panel discussed the coming of LTE; debated the issue of spectrum limitations and the idea that new and emerging markets demand even more from a highly robust data network. Attendees learned which carriers are making strong commitments to 4G, which are still supporting 2G, in addition to 3G and 4G, and which markets are ripe with opportunity for M2M in the coming years.

Design and Cognitive Psychology Research on Distractive Driving at the University of Kansas, a presentation by Gregory Thomas, Center for Design Research, University of Kansas and Chelsie Hadlock, University of Kansas: The KU Center for Design Research is engaged in designing a “smarter” automotive dashboard console. The collaboration is between experts in engineering, design, and cognitive science to develop a new class of “AID (Adaptive Information Displays)” that can intelligently assess road and driver conditions and adjust the driver’s in-car experience to anticipate their needs and demands for safety while recognizing that driver attention is at a premium.

See a recap of sponsor and exhibitor announcements from the event at:

Here’s What Attendees Had to Say Regarding the Event
“The Connected World Conference in Chicago was excellent,” said Michael Metcalf, CEO and chairman, Voice Assist. “I was surprised by the number of key executives we were able to meet within just a few days. We found a groundswell of support for our handsfree safe driving solution.”

“The Connected World Conference is such a beneficial show in the industry, and one we would not miss,” said John Horn, president, RACO Wireless. “As an exhibitor, we meet attendees on the show floor who are looking for new partners in their endeavors. For attendees, the Exhibit Hall provides an array of the latest technologies, giving you the opportunity to create an entire value chain in one location.”

“Connected World Conference is a great opportunity to continue to collaborate with the key folks driving this exciting industry segment,” said Jeth Harbinson, vice president, global sales and marketing, Cycle30. “We enjoyed our participation this year.”

About the Connected World Conference:
The 2012 Connected World Conference sets the stage for what’s next in M2M and connected devices. Bringing together technology-conscious consumers and upwardly mobile entrepreneurs with tech-minded professionals, it is the industry event for individuals looking to either create or consume the latest emerging devices and technologies. While uncovering the latest connected gadgets on the market today, see what's in store for the next generation of the connected car, home health, fitness devices, connected home, and how they will be used in our everyday lives.


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